Скачать или смотреть Production Value vs. Authenticity | @SmallBusinessBigVisibility

In this episode of Creators Uncut, Spencer sits down with Jason McKenzie, the creator behind Small Business Big Visibility, a YouTube channel dedicated to helping entrepreneurs and creators confidently show up online. Jason shares his journey from being a longtime YouTube consumer to finally stepping in front of the camera—and what it took to overcome fear, self-doubt, and perfectionism along the way.

Jason reflects on his early days watching YouTube when uploading videos required overnight travel just to find fast internet, and how those experiences shaped his perspective on content creation today. He opens up about why it took years to feel comfortable publishing videos, how daily uploads and Shorts became a habit, and why some of his “worst” videos turned into unexpected wins.

We also dive into authenticity versus production value, the importance of leveling up your skills over time, and why confidence—not perfection—is the biggest unlock for creators. Jason shares memorable (and brutal) comment stories, explains how to mentally handle criticism, and offers thoughtful advice for creators struggling with fear, imposter syndrome, or a lack of confidence on camera.

If you’ve ever hesitated to hit record because of what people might say, this episode is a must-watch.

Chapters:

00:00 | Why Confidence Matters More Than Opinions
00:25 | Intro & Meeting Jason McKenzie
01:50 | From YouTube Viewer to Creator
03:30 | Overcoming Fear of Being on Camera
05:00 | Daily Uploads, Shorts, and Building Momentum
07:30 | Favorite Videos & Unexpected Success
10:10 | Why “Bad” Videos Can Still Win
12:20 | Authenticity vs Production Quality
14:40 | Handling Negative Comments
18:00 | Confidence, Self-Doubt, and Creator Mindset
22:10 | Biggest Mistakes New Creators Make
24:50 | How to Build Confidence on Camera
29:10 | Final Advice for Creators
30:50 | Where to Find Jason & Closing Thoughts


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📺 Watch Jason McKenzie on YouTube:
   / @smallbusinessbigvisibility  

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