How To Research Your Target Audience For Facebook Ads

Facebook collects TONS of metrics about their users. Anything from interests, demographics, where you live, what you liked, the pages you view, your posts, the ads you click on and just about every piece of information you add to your profile.

As the matter of fact, Facebook is probably the largest repository of user behavior on the net. This is the information Advertisers use to target an audience.

Regardless of your Facebook Ads campaign goal, the following 7 research methods can help you gain clarity in targeting the right audience.

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