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The National Association of Intercollegiate Athletics (NAIA)

The Experts in the business of small college athletics.

Mission: Position member institutions to maximize Return on Athletics™ and optimize the student-athlete experience.

The NAIA Advantage:
• High-caliber athletics at a reasonable cost
• Increased enrollment through athletics
• Autonomy with limited bureaucracy
• Simple, sensible rules
• Character-driven athletics

Brand Attributes:
• Character-focused
• Personal
• Confident
• Approachable
• Balanced
• Student-centric
• Community
• Discipline
• Commitment
• Accountability
• Diversity


The National Association of Intercollegiate Athletics (NAIA), headquartered in Kansas City, Mo., is a governing body of small athletics programs dedicated to character-driven intercollegiate athletics. Since 1937, the NAIA has administered programs and championships in balance with the overall college educational experience. The student-athlete is the center of all NAIA initiatives. Each year more than 65,000 student-athletes have the opportunity to play college sports, earn over $550 million in scholarships and compete for a chance to participate in 25 national championships.

www.playnaia.org
2017