Скачать или смотреть KFC’s Bold Comeback: Free Buckets, New Menu & Fast Food Restaurant Shake-Up! | newsdrift

KFC is making a massive move in the fast food restaurant world with its “Kentucky Fried Comeback” campaign. In this video, we break down how KFC is offering free chicken buckets, launching new menu items like Kentucky Fried Pickles, and reinventing Colonel Sanders to reclaim its spot in the competitive fried chicken market. Discover what this means for the fast food industry and why now might be the best time to revisit your local KFC.

Stay tuned for everything you need to know about KFC’s comeback strategy, rewards program, and how this could reshape fast food restaurants in 2025 and beyond.

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KFC, one of the world’s most iconic fast food restaurants, is launching a bold comeback plan to reignite its presence in the fiercely competitive fried chicken market. Dubbed the “Kentucky Fried Comeback,” this nationwide campaign is designed to attract both longtime fans and new customers through irresistible deals, fresh menu additions, and a revamped brand image.

At the heart of this comeback strategy is a major promotion that’s already catching attention. Starting July 14th, customers who spend at least fifteen dollars through the KFC app or website will receive a free bucket of Original Recipe fried chicken. But there’s a catch—it’s only available to members of the KFC Rewards program. It’s a clever move that not only rewards loyal fans but also encourages more people to sign up, boosting digital engagement in the process.

This offer comes at a time when the fast food chicken scene is more crowded than ever. With Popeyes, Wingstop, Raising Cane’s, and international players like Jollibee all competing for attention, KFC is fighting to maintain its relevance. In fact, a recent ranking placed KFC eighteenth among chicken chains in the U.S., a clear sign that it needs to step up its game.

But KFC isn’t just relying on giveaways to make a comeback. They’re also introducing a new menu item that’s generating buzz: Kentucky Fried Pickles. These are crispy dill pickles coated in KFC’s signature blend of herbs and spices, fried until golden, and served with a side of Comeback Sauce or ranch dressing. It’s a bold and flavorful addition that taps into America’s growing obsession with pickles and snackable sides.

At the same time, KFC is updating its image with a new advertising campaign that features a more serious and determined version of Colonel Sanders. This isn't the quirky character we’ve seen in the past. The new Colonel is presented as a mentor and a symbol of leadership, designed to appeal to a younger, more digitally savvy audience. It’s part of a broader brand evolution aimed at refreshing KFC’s legacy while staying true to its roots.

The need for change is clear when you look at KFC’s recent performance. While international stores have shown promising growth with a three percent increase in same-store sales, U.S. locations reported a slight decline in the first quarter of 2025. The “Kentucky Fried Comeback” is a direct response to this downturn, and it reflects KFC’s commitment to winning back customers on home turf.

An important part of this strategy is listening to the customer. KFC is inviting those who claim the free bucket deal to share feedback about their experience. This input will be used to refine offerings, improve service, and better align the brand with what customers actually want from a fast food restaurant in 2025.

What we’re seeing here is a classic brand using modern tools and bold moves to reclaim its space in the market. Free food promotions, new product innovations, digital loyalty programs, and updated branding—these are the cornerstones of KFC’s comeback. It’s a comprehensive approach that acknowledges the past but looks squarely to the future.

For fans of fast food restaurants, this comeback is more than just a marketing campaign. It’s a sign of how legacy brands can adapt, evolve, and compete in an ever-changing landscape. Whether or not KFC succeeds in this effort will depend on how customers respond, but one thing is clear—they’re not going down without a fight.

So if you’ve been drifting away from KFC, now might be the time to give it another shot. With free chicken, fried pickles, and a Colonel on a mission, the Kentucky Fried Comeback could be one of the most exciting moves in the fast food world this year. Keep an eye on your local KFC and get ready for a flavorful return.