Скачать или смотреть Value Creation vs Value Capture Explained Through a Banana

What separates a $1 fruit vendor from a $7 smoothie empire? In this episode of TBL – The Business Lens, we bring you the story of Jay and Leo—two friends with the same product but wildly different results.

This story breaks down the powerful business concept of value creation vs. value capture—in a way that’s simple, unforgettable, and deeply relevant to entrepreneurs, side hustlers, and business thinkers aged 18 to 40.

🔍 In this video, you'll learn:

1. Why selling a product isn’t enough
2. How to charge more without changing the ingredients
3. The mindset shift from commodity to experience

🎯 Perfect for: startup founders, marketing professionals, product designers, and anyone curious about how great businesses are built.

🎯For Startup/Venture advisory comment "SA", we will reach out to you and help you streamline your venture.

🔔 Subscribe to TBL – The Business Lens for weekly drops, story-driven business wisdom.

#Entrepreneurship #BusinessStrategy #ValueCapture #Storytelling #Marketing #StartupTips #BusinessLens