Stand Out In Sales: Branding Expert Reveals Secrets to Stand Out in Sales to Sell More

Brendan Kane is a growth hacker for Fortune 500 corporations, brands, and celebrities. He helps brands find and engage new audiences that reward relevant content, products, and services with attention and spending.

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Timestamps:
00:00 Preview
00:53 Guest Introduction
02:09 Branding expert shares secrets to stand out in sales
05:57 Importance of personal branding for salespersons on social media
08:08 Invest in personal brand to drive opportunities.
11:57 Contextualize the hook around your content to make it interesting to a broader audience.
14:00 Utilize broad appeal to attract a massive audience.
17:52 Recognize and utilize proven storytelling formats for social media success
19:43 Utilizing 'Man on the Street' format for audience growth
23:15 Social media is a one to one platform
24:55 Insights from working with Taylor Swift and Rihanna
28:35 Understanding and implementing content format crucial for success in sales
30:19 Analysis of content performance beyond surface metrics is crucial for success
33:58 Monetizing social media depends on your business model
35:43 Building an organic audience for more effective retargeting
39:16 Different social media platforms have different ideal video formats
41:06 Consistency in content creation drives growth
44:34 Identifying successful content formats and understanding what makes them work.
46:23 Focus on context over content to apply successful strategies across different industries

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Stand Out In Sales: Branding Expert Reveals Secrets to Stand Out in Sales to Sell More

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