Скачать или смотреть PhD SOP Dilemma: Research Objective or Research Problem

🎓 **Understanding Research Problem & Objective in PhD (Management & Entrepreneurship) **

When you start thinking about your PhD in Management, it’s not just about selecting a broad area like Marketing, HR, or Entrepreneurship — it’s about identifying your specific research problem within that domain.

In this session, we discuss how to move from a broad research idea to a focused *research objective**, and finally to a clear **research problem* that you can actually test through methodology.

🔹 Difference between Research Area, Objective, and Problem
🔹 How to identify a research gap from existing literature
🔹 Examples from marketing and entrepreneurship (innovative product marketing challenges)
🔹 Understanding how research methodology connects to your problem
🔹 How your PhD topic should reflect both the research objective and problem

Whether you’re planning a PhD in **Marketing, Entrepreneurship, or Policy**, this video will help you understand how researchers define and refine their problem statements to make their work original, measurable, and meaningful.

PhD Research Problem | Research Objective | PhD in Management | Entrepreneurship Research | Research Proposal Writing | PhD Topic Selection | Qualitative & Quantitative Methods | SMARG Education