6 Keys to Selling Fine Wine

When it comes to selling a fine wine portfolio, there are some definite do's and don'ts given today's competitive environment. This expert wine sales video provides the 6 Keys to success.

You may also want to check out this video about how to be successful selling to the on premise channel    • The Secret to Selling Wine and Spirit...  
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0:00 Introduction
1:31 STAY OUT OF THE CHAINS
3:11 DON'T RELY ON DISTRIBUTORS
4:15 PUT THE RIGHT WINES IN THE RIGHT PLACES
6:37 BEWARE OF BLITZES AND INCENTIVES
8:51 AVOID WINE KNOWLEDGE OVERKILL
11:50 FULLY LEVERAGE SOCIAL MEDIA / EMAIL MARKETING