10 Email Marketing Tips for Beginners | How to Get Started With Email Marketing

Email is one of the most lucrative forms of online marketing channels, with a potential return-on-investment (ROI) of $42 for every $1 spent. With email marketing, businesses can share new products, sales, and updates with customers in their contact list. It’s a crucial pillar in any digital marketing strategy.

Don’t know where to begin? This video will walk you through the ins and outs of email marketing, including a few strategies and tips to get you started.

– VIDEO CONTENT –
00:00 Introduction
00:27 What is email marketing?
00:47 Benefits of email marketing
01:14 1. Use double opt-in
01:35 2. Send targeted campaigns
02:00 3. Use personalization
02:40 4. Optimize the preview text
03:16 5. A/B test your email content
03:37 6. Scale with email automation
04:00 7. Use responsive design
04:20 8. Don’t forget transactional emails
04:46 9. Don’t wait for your email list to be “big enough”
05:09 10. Keep your email lists clean
05:37 Conclusion

– TO LEARN MORE –
What is Email Marketing? Definition, Strategies, & Tools to Get Started: https://bit.ly/3sCbPUg
Free & Editable Email Newsletter Templates to Use Today: https://bit.ly/3L1MoSk
FREE Email Marketing Course — Brevo Academy: https://bit.ly/3LpJc3d

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– ABOUT BREVO –
Brevo is the leading customer relationship management (CRM) suite designed to cultivate long-term customer relationships and empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform thanks to intuitive and scalable marketing and CRM tools such as Email, SMS, WhatsApp, Chat, Marketing Automation, Meetings, and much more.

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