Demon Attack, Star Voyager, Trick Shot - Atari Archive Episode 68

We've reached April 1982, and that means the debut of one of the most celebrated third-party publishers of the early 1980s: Imagic. Founded by former Atari and Mattel staff, Imagic quickly gained a reputation for the quality of its video game output, a sight easily seen with its initial three releases: Demon Attack, Star Voyager and Trick Shot. Nothing before these cartridges hit stores were really pulling off what they did, and the praise and interest foreshadowed rapid growth for the company - though, ultimately, they were brought back down to earth with the market meltdown.

Apologies for the weird sound glitch at 34:14 - I'm not sure where that got introduced in this process.

Sources for this video include:
Dennis Koble, interviews with Kay Savetz (2017) and Scott Stilphen (2017) and myself (2023)
Classic Gaming Expo Imagic panels, 2004 and 2005
Bob Smith, interview with the author, 2021
Rob Fulop, interviews with Paleotronic (2019) and Atari 2600 Connection (1993)
Larry French, interview with the author, 2021
Video, August 1982
Arcade Express, various
Weekly Television Digest, various
Merchandising, various
Computer Entertainer/Video Game Update, various
Logical Gamer, August 1982, issue 1 (special thanks to the Video Game History Foundation for scanning this!)
Computer and Video Games, September 1982
Electronic Fun with Computers and Games, various
Electronic Games, various
Joystik, December 1982
Numb Thumb News, various
Computer World, April 8 1970 (special thanks to Ethan Johnson for providing this scan)
Retro Gamer issue 161
Space Gamer, issue 53
Video Games, various
TV Gamer, December 1983
Magnavox v Bally, 1977
Atarimania
Various local newspapers
Hagley Museum and Library
They Create Worlds, Vol. 1
Keith Smith, All in Color for a Quarter blog
The Ultimate Machines, 1970