Starbucks is making HUGE changes. Here's why

Описание к видео Starbucks is making HUGE changes. Here's why

Whether you brew it at home or get yours on the go, many people can't get through the day without coffee. Starbucks is revamping its system to speed up the process.

Starbucks announced it is going to revamp its stores across the U.S. in an effort to speed up the process of ordering and receiving coffee and to improve employee morale. In this video, Wake Up Charlotte's Ben Thompson explains how Starbucks will change its process in stores so you get your coffee faster to improve customer experience. #WakeUpCLT #Starbucks #Coffee

Starbucks plans to invest nearly half a billion dollars into its U.S. stores thanks to a major shift in customer habits. This change includes new ways of ordering coffee, including mobile services and delivery. Now, drive-thru service makes up 50% of U.S. sales. Starbucks is looking for new ways to get customers in and out, including customizable cold drinks and a patented technology that will cut down on brew time for its signature hot coffee.

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