New Shimano GRX Di2 has me questioning the future of groupsets

After the very recent launch of the SRAM Red groupset, that has really set the tone in terms of Road and Gravel lever ergonomics, it is interesting to see how Shimano is responding to the demands of riders with the launch of the long awaited GRX Di2 set for 12 speed systems.

The new GRX essentially brings the Gravel groupset into line with current Dura Ace, Ultegra and 105 Di2, and everything here is reassuringly compatible. The big news is the lever design. It tries to give more space for a stronger grip on the bars for stability in rough terrain. It is not as good as SRAM Red at this, but it is an improvement.

In a future firmware update it will be possible to use just 1 Di2 button to action a front derailleur shift. This means you get another button to use as a D Fly function such as controlling a cycle computer, ANT+ light or maybe something like a GoPro or dashcam. Interesting.

In the video I pose the question. Is the future of the 3 main groupset brands, SRAM, Shimano and Campagnolo dependent on securing their eco system of parts to be increasingly integrated with other components like handlebars, cycle computers or accessories.

It feels like the future of cycling groupsets for Road and Gravel bikes is firmly heading towards fully electric and focusing more and more on ergonomics and integration.

We paid a full trade price for the components in this review. The video is not sponsored, although we were granted early access to the product in order to make this video.