Boosting Attendance Events Through Psychology

Discover the secret to elevating customer experience and building unwavering loyalty in the realm of event marketing. In this insightful clip from "Event Marketing: Redefined" with Matt Kleinrock and Victoria Matey, delve into the profound effects of removing friction on attendee satisfaction. Learn real-life examples of friction points, such as registration complexities and long lines, and explore science-based solutions to transform your events. If you're an event marketer seeking to captivate audiences spending $500k to $2M annually, this 6-minute podcast excerpt is a game-changer!

Timestamps:
0:00​ - Introduction
0:45​ - The Role of Friction in Customer Experience
2:30​ - Real-Life Examples: Registration Challenges
4:15​ - Addressing Long Lines: Lessons from Disney
5:30​ - The Wrap-Up and Key Takeaways


Connect with Victoria:

On her LinkedIn:   / victoriamatey  

Connect with Me:

On my LinkedIn:   / matt-kleinrock-9613b22b  
On my Company: https://rockwayexhibits.com/

🚨 Register for the show here: https://tinyurl.com/EventMarketingRed...