Скачать или смотреть Why outrageous ad claims are 100% legal

There’s a robust system in place to protect US consumers from misleading advertising…but that doesn’t mean you should actually believe what companies say.

𝗧𝗵𝗲 𝘀𝗰𝗶𝗲𝗻𝘁𝗶𝗳𝗶𝗰 𝗻𝗶𝘁𝘁𝘆-𝗴𝗿𝗶𝘁𝘁𝘆:
-Gao Z, Scorpio E (2011). Does Puffery Deceive? An Empirical Investigation. Journal of Consumer Policy 34(2), 249–264. https://doi.org/10.1007/s10603-011-91...
-Haan P, Berkey, C (2002). A study of the believability of the forms of puffery. Journal of Marketing Communications 8(4), 243–256. https://doi.org/10.1080/1352726021016...
-Rotfeld H, Rotzoll K (1980) Is Advertising Puffery Believed? Journal of Advertising 9(3)16-45. https://doi.org/10.1080/00913367.1980...
-Simonson A, Holbrook, M (1993). Permissible Puffery versus Actionable Warranty in Advertising and Salestalk: An Empirical Investigation. Journal of Public Policy & Marketing 12(2), 216-233. https://doi.org/10.1177/0743915691012...

𝗚𝗼𝗼𝗱 (𝗮𝗰𝗰𝗲𝘀𝘀𝗶𝗯𝗹𝗲) 𝗿𝗲𝗳𝗲𝗿𝗲𝗻𝗰𝗲𝘀:
-https://marketinglaw.osborneclarke.co...
-https://www.lexology.com/library/deta...
-https://aminiconant.com/wp-content/up...
-https://www.usatoday.com/story/money/...
-https://www.afslaw.com/perspectives/c...
-https://www.ftc.gov/news-events/news/...
-https://www.ftc.gov/news-events/news/...
-https://www.cspinet.org/news/airborne...

𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝘃𝗶𝗱𝗲𝗼𝘀:
   • Best Cup of Coffee  
   • The "Lies" Advertisers Can Legally Tell Yo...  

𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗰𝗼𝘂𝗿𝘁 𝗳𝗶𝗹𝗶𝗻𝗴𝘀:
-https://agportal-s3bucket.s3.amazonaw...
-https://advance.lexis.com/documentpag...
-https://ojd.contentdm.oclc.org/digita...
-https://law.justia.com/cases/oregon/s...
-https://www.ius.uzh.ch/dam/jcr:f3af9c...

𝗦𝘂𝗽𝗲𝗿-𝗵𝗲𝗹𝗽𝗳𝘂𝗹 𝗲𝘅𝗽𝗲𝗿𝘁𝘀 𝘄𝗵𝗼 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗲𝗱 𝘄𝗶𝘁𝗵 𝗺𝗲 𝗮𝗯𝗼𝘂𝘁 𝘁𝗵𝗶𝘀 𝘁𝗼𝗽𝗶𝗰:
-John Mann, Professor of Business at Arapahoe Community College
-Mona Wolf, Owner, The Wolf Group
**I also had a few background sources for this video that preferred to remain off-the-record.

MinuteFood is created by Kate Yoshida, Arcadi Garcia & Leonardo Souza, and produced by Neptune Studios LLC.

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