Understanding and Exploiting Data Flow in Marketing Cloud

Описание к видео Understanding and Exploiting Data Flow in Marketing Cloud

The Salesforce Marketing Cloud delivers customer engagement across channels via easy-to-use UIs and APIs. Understanding how data flows in Marketing Cloud helps you use Salesforce to its fullest potential. This session explores data flow across Marketing Cloud, including subscriber and feedback data, reporting, tracking events, and how you can use data extensions to use your customized data in the Marketing Cloud. This session will also explore relevant APIs for storing and retrieving data in Marketing Cloud, illustrated with common use-cases.

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