Protect your Children| Deautch Telekom | Stop sharing photos online

This is an extremely hard-hitting campaign by Deutsche Telekom (agency: adam&eveBERLIN) that would force every single parent to reconsider sharing photos of their children online!

Even looking past the 'social experiment' narrative to set the film in, the point it makes is extremely real, relevant, and topical.

'Sharenting' (parents sharing photos of their children) is very common and most parents don't even consider how those photos could be either misused or the commentary about the children could be used to form perceptions about them that they would be saddled with for the rest of their lives! I have been there too, till one day when I removed every single photo or comment that I posted about my kids online (as much as possible), including names, photos, and any other personally identifiable detail.

If you aren't convinced, just watch the film - it's more than convincing!

#advertising #marketing #socialmedia #sharenting #privacy