Скачать или смотреть AIMI vs. IDI vs. CAWI: What’s the Real Difference? | Glaut AI software for end-to-end research

AIMI vs. IDI vs. CAWI — three different ways to collect insights, but which method truly fits the future of research? In this short video, we highlight how AI-moderated interviews (AIMIs) compare to traditional in-depth interviews (IDIs) and computer-assisted web interviewing (CAWI), sparking the conversation on what’s next for data collection.

What are IDI, CAWI and AIMI?
IDI (In-Depth Interviews): The classic qualitative method. Rich, detailed, human-driven — but often slow and costly.

CAWI (Computer-Assisted Web Interviews): Surveys online at scale. Fast and cost-efficient — but shallow in depth and low in engagement.

AIMI (AI-Moderated Interviews): Glaut’s innovation. Scalable like CAWI, but engaging and conversational like IDIs. Interviews are voice-led, asynchronous, and AI-moderated — producing 129% more words, 56% higher completion rates, and 53% less gibberish compared to surveys.

Why it matters:
Voice-first AI is reshaping how people interact with technology. Just as 80% of ChatGPT conversations are now voice-led, AIMIs tap into the same human behavior to make research more natural, inclusive, and scalable. For researchers, this means faster data collection, higher quality insights, and more authentic engagement.

Get in touch:
Website: https://www.glaut.com/
Linkedin:   / glaut-ai-moderated-interviews  
Talk with us: http://bit.ly/4iU6qfr