The Dirty Secrets Behind the New York Times Bestseller List

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For many writers, becoming a New York Times bestselling author is a dream come true. After all, that means your book has become widely popular across the United States and is resonating with readers. But what actually goes into calculating the bestselling books on the list? How do you become a bestselling author who earns a spot on the list? In this video, I share some surprising facts and insights into how the New York Times creates their bestseller list.
 
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GREAT BOOKS ABOUT WRITING/PUBLISHING:
Dreyer’s English: An Utterly Correct Guide to Clarity and Style by Benjamin Dreyer / https://amzn.to/3VE8dtt
Save the Cat! Writes a Novel by Jessica Brody / https://amzn.to/3Vyk2Bn
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MORE BOOK PUBLISHING ADVICE:
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INSIGHTS ON THE NEW YORK TIMES BESTSELLER LIST: 
02:18 – What is the list?
04:16 – No one knows how it’s calculated
06:52 – Suspicious sales activities are flagged 
08:35 – Preorders and week-one sales are key
10:27 – Some authors pay to get on the list
 
ABOUT ME: 
My name is Alyssa Matesic, and I’m a professional book editor with nearly a decade of book publishing and editorial experience. Throughout my career, I’ve held editorial roles across both sides of the publishing industry: Big Five publishing houses and literary agencies. The goal of this channel is to help writers throughout the book writing journey—whether you're working on your manuscript or you're looking for publishing advice.
 
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