Скачать или смотреть RS330: Product Led Playbook with Wes Bush

Wes Bush is a leading authority on product-led growth (PLG) and is here to guide Craig through the playbook for implementing product-led strategies in your business. This episode is invaluable for entrepreneurs eager to understand how product-led growth works, as well as those skeptical about its effectiveness. Listeners will gain insights into the product-led mindset and methodology that Wes employs for successful PLG implementation.

Do you have any comments, questions, or topic ideas for future episodes? Send Craig an email at [email protected]. If you feel like our podcast has benefited you and it might benefit someone else, please share it with them. If you have a chance, give Rogue Startups a review on iTunes. We’ll see you next week!

Highlights From Craig and Wes’ Conversation:
● Differences and Similarities Between Product-Led Growth (PLG) and Self-Service SaaS
● How to Leverage PLG as a Marketing Tool
● Internal to External Growth Loops (e.g., Canva)
● Providing Value and Education to Empower Customers
● Overcoming the Fear of Change and Embracing Creative Destruction
● The Product-Led Implementation Program and Wes Bush’s New Book
● From Contender to Leader: Navigating Your Market
● Castos: A Case Study in Product-Led Growth

A Little About Wes:
Wes is an entrepreneur, author, and product-led coach. Over 500,000 people have read his Product-Led Growth book and listened to the ProductLed Podcast.

Resources and Links:
  / wesbush  
https://productled.com/
“Why Nations Fail”: https://a.co/d/3GuSEly
Follow Craig on Twitter/X:   / thecraighewitt  
Reach out to Craig on LinkedIn:   / craig-hewitt-78386a66  
https://castos.com
Subscribe to Craig’s newsletter, “Founder Insights”: https://www.craighewitt.me/join