What is the impact of YouTube videos on our Ophthalmology/Eye Surgery business? Shannon Wong, MD.

Thank you for watching my eye surgery videos about life, eye surgery, cataract and premium lens replacement, LASIK surgery, and the business of medicine and ophthalmology over the past 13 years!

This video discusses my process for making ophthalmology-related content videos for YouTube. I describe the cameras, computers, software, audio equipment (mixers, microphones, etc) used to create professional looking videos.

Equipment used:
1 Mac Studio
2 Final Cut Pro
3 Shure SM7B microphone
4 Cloudlifter CL-1 mic activator
5 Rode Class A servo biased pre-amp
6 Lumix S5M2 DSLR camera
7 iPhone 14 pro
8 GoPro 10
9 Panasonic GP-UH532H 4K camera head
10 Panasonic GP-UH532C 4K camera controller
11 MedXchange 4Klarity video recorder
12 Zeiss Lumera T surgical microscope

I answer the following questions in this video:
1 What do I like to discuss in my videos? Who is my audience?
2 We’ll talk about the process that I go through for each video
3 What gear do I use?
4 What editing software do I use?
5 What are the most popular videos (by view count) that I have made?
6 How often do I post?
7 What type of content do I post?
8 What type of content do I avoid posting?
9 What has the impact of my YouTube channel been to our practice?

I also share how creating YouTube videos has had an immense impact on helping us to reach patients from around the world who choose to come see Shannon Wong, MD for eye care and eye surgery based on the videos that they view from this channel.

I've learned a lot from your feedback and comments!