Скачать или смотреть What Transport Did to These Market-Ready Cattle

Discover the hidden effects of cattle transport stress and how it's secretly costing you money. In this video, we expose how transport stress in market-ready cattle, like Hereford bulls, leads to significant weight loss (shrinkage) and poor meat quality (DFD meat), directly impacting your bottom line.


We'll break down the science behind the stress hormone cortisol and muscle glycogen depletion, explaining why it results in Dark, Firm, and Dry (DFD) meat that gets penalized by packers. Learn the common cattle transport mistakes that spike stress levels, from poor handling and overcrowding to improper timing and mixing unfamiliar animals.


More importantly, we provide practical, actionable solutions to protect your livestock and your profits. Master the Golden Rules of Cattle Transport, including low-stress stockmanship, proper loading and journey management, and the crucial role of lairage (rest period) upon arrival. These tips will help you minimize shrinkage, improve carcass quality, and maximize your profitability.


This is essential viewing for any cattle rancher, producer, or farmer looking to improve their operation.

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Share your own transport experiences or ask questions in the comments below!


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