Скачать или смотреть Serving Your Community in a Deeper Way as a Creator with Krista Williams of Almost 30 [Ep 46]

“I feel like, for a long time, we were like we want to have this many downloads, blah-blah-blah, and we pulled the number literally out our butts. And now we're just much more focused on the people that actually really love our show. How can we serve them in a deeper way? How can we connect with them in a deeper way? And then your mission becomes more clear.”
— Krista Williams

This week, we have the second part of a special two-part podcast. We welcome Krista Williams, the co-founder and co-host of Almost 30, a top 50 podcast, global brand, and community. If you missed part one with Krista’s co-host, Lindsey Simcik, definitely check that out, too. We’ve included a link to that episode in the show notes!

After building a career in digital marketing, sales, and strategy at Fortune 100 companies, Krista scaled Almost 30 from the ground up to where it is today. Since its founding in 2016, her podcast has been listened to and downloaded more than 30 million times while earning recognition from outlets such as iHeartRadio, Entrepreneur, GirlBoss, Buzzfeed, and more.

Aside from Almost 30, Krista is the creator of It’s Krista, her personal blog where she offers her honest takes on health, wellness, spirituality, and style. She’s also become a leading speaker at a variety of events, including POPSUGAR Play/Ground, Create & Cultivate, and Podcast Movement.

In this episode of The Videocraft Show Presented by Video Husky, Jon continues with Krista where his conversation with Lindsey left off. Jon talks with Krista about a host of topics including:
▶️ The importance of learning to create for the sake of creation rather than external validation.
▶️ The value of building an events-based arm to your creator business.
▶️ How Almost 30 thinks about hiring and scaling a team for their creator business.
▶️ The positive side and negative side of social media.
▶️ Canceling cancel culture.

And much more.

RELEVANT LINKS
📌 Almost 30: https://almost30.com/
📌 Almost 30 Instagram:   / almost30podcast  
📌 Krista Williams Instagram:   / itskrista  
📌 Krista Williams website: https://itskrista.com/
📌 Almost 30 YouTube:    / almost30podcast  
📌 Tayo Aina on YouTube:    / tayoainafilms  
📌 Strength to Love by Dr. Martin Luther King Jr.: https://kinginstitute.stanford.edu/en...
📌 1,000 True Fans by Kevin Kelly: https://kk.org/thetechnium/1000-true-...
📌 Lindsey Simcik on The Videocraft Show:    • Not All Feedback Is Yours To Take With Lin...  
📌 Greenlights by Matthew McConaughey: https://greenlights.com/

MUSIC TRACK: "Hip-Hop" from Motion Array (https://motionarray.com/royalty-free-...)

DOWNLOAD A FREE COPY OF OUR FREE SCRIPT TEMPLATE
📬 Get it by joining our email list ➡️ http://bit.ly/vc-script-template

CHAPTERS
00:00 Intro
02:48 Start of conversation with Krista
03:54 How Almost 30 attracts listeners of all kinds
07:10 The importance of listening
09:46 How Krista learned to stop comparing herself to others
13:08 Success does not come from validation from others
17:08 When happiness feels unattainable
19:20 Focusing on things you can control
22:32 Being ahead of your time
26:15 The positive and negatives sides of social media
31:35 Social media is a highlight reel
33:51 Processing things on your own first before sharing them on social media
35:04 Canceling cancel culture
37:10 The dark and light sides of humanity
40:12 How traveling taught Krista to be resourceful
42:56 The Almost 30 Tour
46:07 Thinking of income-generating opportunities
47:45 1000 True Fans by Kevin Kelly
51:40 Remembering to pause and to live life
53:21 Building a membership community for Almost 30
58:17 Scaling the Almost 30 team

LISTEN TO THE PODCAST ON:
🎧 Spotify: http://bit.ly/spotify-videocraft
🎧 Apple Podcasts: http://bit.ly/apple-videocraft
🎧 Google Podcasts: http://bit.ly/google-videocraft
🎧 Castbox: http://bit.ly/castbox-videocraft
🎧 Stitcher: http://bit.ly/stitcher-videocraft
🎧 Amazon Music: http://bit.ly/amazon-videocraft
🎧 Pocketcasts: http://bit.ly/pocketcasts-videocraft
🎧 Overcast: http://bit.ly/overcast-videocraft
🎧 iHeartRadio: http://bit.ly/iheart-videocraft
🎧 Radio.com: http://bit.ly/radiodotcom-videocraft

✳️

The Videocraft Show is presented by Video Husky.

If you're a content creator, we know how time-consuming and tedious it is to edit your own videos.

That's why Video Husky provides unlimited editing at a flat monthly rate. Just send us your footage plus instructions of what you want and you'll get the first draft of your video in 1-2 business days.

Guaranteed.

Learn more at https://bit.ly/yt-content-creators.

✳️

PRODUCTION CREDITS
Producer: Nikki Vicente (https://bit.ly/nikkivicente)
Editor: Ingrid Sarayba (  / ingsaraybaa  )
Graphics: Paolo Lopez

#podcast #contentcreators #almost30