Скачать или смотреть PDMI East 2023: Data Automation's Growing Importance

As media sellers and media buyers experience an expanding range of opportunities in the TV world, everyone is looking to ease the data strain. But automating data isn't just a convenience that allows the people involved in media sales to act more quickly. Increasingly, it's also an opportunity for everyone along the media chain to gain new insights and activate more intelligently to maximize campaigns. Learn the latest from a panel of data automation experts.

​Speakers: Kevin Gaffney, CoreMedia Systems; David Tiberia, Bluewater; Cordie DePascale, PremiumMedia360 (moderator)

The Performance-Driven Marketing Institute (PDMI) is a 501(c)6 not-for-profit trade association dedicated to promoting, protecting, and advancing business for performance-driven and direct-to-consumer marketing professionals. ​Membership in the PDMI is an opportunity for marketers and suppliers alike to show vision in the industry and to connect with like-minded partners.

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