ORI founder, Mark Jensen, on Episode 229

Recorded August 2024

Mark Jensen, founder and engineer of Off-Road Innovations is on Episode 229. Without a background in off-road, Mark got launched into off-road accidentally. It’s been a heck of a ride.

4:32 – I lived in the mountains with redwood trees, coming to Toelle was like being dropped in the middle of the desert, left for dead
11:56– I built, an outside the box sandrail that was four-wheel drive – essentially the first side-by-side
20:29 – “you know this would be more suited for the rock crawling world.” I said, “the what? What’s rockcrawling?”
26:45 – every time this rock crawling thing would evolve into something more violent, it meant more failures for me
38:00 – Those two words, perfect perseverance and dedication to what you are doing, you will overcome!
51:33 – We’re learning a lot from the car, it adds credibility to actually finish races and be successful

Special thanks to 4low Magazine and Maxxis Tires for support and sponsorship of this podcast.