Imagine a new way of doing sponsorship in sport to accelerate change! | ChangeNOW2024

Описание к видео Imagine a new way of doing sponsorship in sport to accelerate change! | ChangeNOW2024

In the realm of sports, sponsorship plays a crucial role in shaping not just financial dynamics but also cultural and societal impacts. Sponsorships serve as powerful agents for driving change and fostering sustainability. As we approach a new era, there's a unique opportunity to envision innovative and more sustainable sports partnerships that can catalyze significant global change. This session will center on the Sport Sponsors Climate Pledge initiative, highlighting its new features, revealing additional signatories, and offering insights into the future trajectory of sports partnerships.

Speaker(s):
Julien Pierre, Président, Fair Play For Planet
Stuart Wareman, Global SVP, Sponsorship, Events & Experiences, ACCOR
Emilie Llorens, Sustainability Manager France, SailGP
Fabien Paget, CEO, 17 SPORT, Sport Positive Fund

Moderated by: Francois Singer, Expert Sport Business & Impact, 17 SPORT

This conference was filmed during ChangeNOW, the largest event of solutions for the planet, in Paris from March 25 to 27, 2024 for its 7th edition. The three-day summit brought together over 35,000 of the world’s leading policymakers, entrepreneurs, investors, companies, NGOs, and citizens to address pressing issues around climate, resources, biodiversity, and inclusion.

Learn more at www.changenow.world

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