Most Reputed Marketing Certifications

The most reputed certifications for marketing:

1. Google Ads Search - available on SkillShop, it is the best certification to understand the search rankings on Google and all about SEO. Absolutely free with certificate.

2. Google Ads Display - available on SkillShop it explains how display ads on Google work. If you wish to work in advertising or run campaigns, it will help. Absolutely free with certificate.

3. Google Ads Measurement - available on SkillShop it shares what measures like Click Through Rate, Cost Per Impressions mean. Absolutely free with certificate.

4. Google Digital Marketing & E-commerce Career Certificate - available on Coursera, it is a paid certificate that helps working professionals switch to marketing. The content can be accessed for free for some weeks.

5. HubSpot Inbound Marketing - free certification course that shares how inbound marketing works and explains buyer’s journey.

6. HubSpot Content Marketing - free certification course that is specifically meant for content marketers and those interested in organic marketing.

7. Udemy Smart Marketing with Price Psychology - paid course (₹389) that shares how different pricing techniques work.

If you have any doubt, add it to the comments.

Shweta Arora is an alumnus of IIM Ahmedabad and Delhi University, she creates content on MBA preparation, skill-building and self-improvement.

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