Understanding 4 P’s of Social Marketing

Explain : 4 P’s of Social Marketing

The four P’s of social marketing are described below:

1.Product
Producers may be asked to produce cigarettes with filter fitters.
Cigarettes can be manufactured with less injurious components.
The concentration of smokes can be deflected to replacement.

2. Promotion
Build a fear of death or affliction in the smoker’s mind.
Recommend them to reduce the number of cigarettes.
Introduce them to the mortal consequences of smoking.

3. Place
Availability of cigarettes can be decreased.
Let smokers figure out the benefits of not smoking.
Trim the number of shops trading cigarettes.
Transfer the cigarette shops to distant places.

4. Price
Raise the cost of cigarettes.
Raise the premium amount of LIC of smokers.
Policies can be approved to break smoking habits adoring non-monetary rewards, etc.