Скачать или смотреть Stop Losing 81% of Customers!

One of the biggest mistakes companies make is assuming that a conversion equals an imminent sale. Someone opts in, and the expectation is that they’re just minutes away from buying. In reality, most buyers are still evaluating, comparing, and validating long after that first conversion.

That’s where the 81% problem shows up. The majority of buyers decide who they’re going to work with before ever talking to a salesperson. If you’re not present during that decision-making window, you lose quietly.

The solution isn’t more aggressive selling. It’s controlled omnipresence.

This is why we deploy a system called I See You Everywhere. It’s a coordinated stack of ad retargeting, email marketing, and social pre-heating (especially on LinkedIn). The goal isn’t to reach everyone. It’s to surround a small, high-value group with the right messages at the right moments.

They see you in search results.

They see your ads reinforcing credibility.

They receive emails that explain your thinking, your proof, and your process.

They recognize your name and your value before a conversation ever starts.

What used to happen on a sales call now happens before the call through marketing. By the time they reach out, they’re not asking to be sold. They’re asking to confirm they’re making the right decision.

That’s how you move people down the purchase path without guesswork.