S2E6 - The case for Employer Branding w/ Someta Rithy

You probably don't know him, and yet he's one of Cambodia's Personal Branding expert, with thousands of followers on Social Media.

Rithy Someta is an HR professional with experience creating employer branding campaigns and the successful TikTok Channel @rithysometa

Together we discussed:

👉🏻 The benefits of Employer Branding
👉🏻 How to create an Employer Branding campaign
👉🏻 How Branding is evolving and how HR professionals can make the most of it

Follow Someta Rithy on TikTok:   / rithysometa  

00:00 Intro
01:26 Who is Someta Rithy?
03:18 Why do we need Employer Branding?
05:59 How different generations adapt to digital job hunting?
6:57 Creating an Employer Branding campaign
11:15 Trends in Branding
14:18 Where to start to create your personal branding?
15:13 Conclusion