Скачать или смотреть How to Create VIRAL Podcast Content in 2025

Want to 10x your reach and get your podcast discovered organically across YouTube, Spotify, Instagram, and TikTok? In this value-packed episode of Start, Grow & Monetise Your Podcast, hosts James Burtt and Alex Chisnall share the essential strategies for crafting viral podcast content using short-form video, smart hooks, platform-specific edits, and collaboration strategies that work.

From nailing your podcast intro to repurposing content that drives downloads and views months down the line, this episode is your viral growth blueprint.

What You'll Learn in This Episode:
✅ How to write viral podcast hooks that keep people watching
✅ Why YouTube and Spotify Video are game-changers for podcasters
✅ How to make your podcast intros video- and audio-friendly
✅ The power of short-form content and Reels
✅ How to use Opus Clip to find viral moments in your episodes
✅ Smart collaboration tactics to get guests and their teams to share your show
✅ The impact of thumbnails, headlines, and metadata on clickthroughs
✅ How to turn past episodes into fresh, discoverable clips

Key Takeaways:
🎯 54% of podcast discoverability comes from YouTube
🎯 Hooks must capture attention within the first 3–5 seconds
🎯 You can repurpose older content to go viral today
🎯 Collaboration and ease-of-sharing assets = wider reach
🎯 Spotify for Creators now favors video and short-form clips
🎯 You need platform-specific edits and captions to perform across TikTok, IG, LinkedIn
🎯 You don’t need a huge budget — you need the right content strategy

Recommended Tools & Resources:
📌 Opus Clip – AI-based short-form clip generator for podcasts
📌 Spotify for Podcasters – Now supports short-form video for discoverability
📌 Canva / Photoshop – For eye-catching thumbnails and branding
📌 Google Drive Templates – Shareable promo packs for guests
📌 YouTube Studio – For thumbnail testing, keyword tags, and engagement analytics

Don’t forget to like, comment, and subscribe for more podcasting tips.


CHAPTERS:
01:01 Crafting viral intros & podcast hooks
03:14 Why your intro needs to work on both video & audio
07:17 The discoverability power of YouTube & Spotify
08:39 Using Opus Clip and AI to go viral
10:06 Why thumbnails are key to short-form success
12:42 How to create platform-specific versions of the same clip
14:45 Tapping into your guest’s audience & partnerships
16:37 Making guests the star + sharing systems
19:01 Getting guests & their team to actually share
21:16 Ratings, reviews, and how to boost engagement