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Why New Business Ideas Are Needed - GCSE Business Studies Revision - OCR, Edexcel, AQA || BizzWizard

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🌐 Overview:
This video explores why new business ideas are continually emerging to meet the needs of customers. Three main reasons are identified: changes in consumer wants, obsolete products, and technological advancements. An example of an innovative business, VirtualInsanity, is presented, which has used social media marketing and an app to meet the changing needs of customers seeking more from their entertainment.

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