Скачать или смотреть Travel Tech SEO with Andriy Terentyev, SEO Lead at Kiwi.com #59

In this episode of The SaaS SEO Show, we’ve interviewed Andriy Terentyev, SEO Lead at Kiwi.com, and discussed travel tech SEO and more.

00:00 - 01:06 Intro
01:07 - 02:22 Who is Andriy Terentyev?
02:23 - 06:02 Andriy’s background.
06:03 - 07:18 What is Kiwi.com? Who gets the most out of the service?
07:19 - 08:29 Kiwi.com’s competitors.
08:30 - 10:05 Kiwi's typical customer lifecycle journey.
10:06 - 16:11 The main elements of Kiwi’s SEO success.
16:12 - 18:27 The role of UX in organic search performance.
18:28 - 19:55 Branded vs. non-branded searches.
19:56 - 22:33 Getting and maintaining visibility for competitive keywords. 
22:34 - 25:21 The role of content in Kiwi’s organic growth.
25:22 - 26:36 Andriy’s thoughts on crawl budget optimization.
26:37 - 28:11 Andriy’s thoughts on conducting content audits.
28:12 - 34:02 Translation and localization on Kiwi.com’s website.
34:03 - 37:23 Using paid search insights to inform organic search strategies.
37:24 - 43:03 Andriy’s thoughts on the future of SEO.
43:04 - 43:34 Learn more about Andriy and Kiwi and get in touch.
43:35 - 44:43 Outro

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Useful links:

Andriy on LinkedIn:   / terentyev  
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