The Power of Branding: The Purple Guys' Unique Journey

Описание к видео The Power of Branding: The Purple Guys' Unique Journey

Meet Jon Schram, an Acumen Growth Catalyst and successful serial entrepreneur who sold the same company - three times. Discover the significance of branding, exemplified by Jon's former company, The Purple Guys, and learn how a simple color transformed into a memorable brand. Understand the complexities and emotional aspects of selling a business and how Jon adapted to each sale, maintaining his attachment and evolving with every transition. Gain insights into the value of simplicity in branding, achieving successful exits, and the importance of planning the next steps in business ventures.

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