Скачать или смотреть Disrupting The $2 Billion Water Purifier Market | DrinkPrime

Learn how DrinkPrime, an innovative water purifier company in India, is tackling the country's water crisis. With millions suffering from waterborne diseases, DrinkPrime offers IoT-enabled purifiers that adapt to varying water quality. Trusted by over 200,000 households in three cities, they are scaling profitably with support from leading investors Alteria Capital, Surge, and Omidyar Network India.

Timestamps for Easy Viewing:

00:30 - Intro to DrinkPrime and Water Purifier Market
02:54 - Why DrinkPrime was started?
07:00 - Decision to build new Water Purifier rather add Subscription to existing ones
11:05 - How water quality in India changes across regions and in different seasons
14:43 - The Current Landscape & History of Water Purifier Market
17:33 - Why Celebrities market water purifiers and how DrinkPrime took a different approach
23:40 - The challenges with doing Hardware Innovation
28:34 - Cost Structure of the traditional Water Purifier Industry
34:19 - STOP over-purifying your water
37:58 - Why the traditional water purifier companies are too big to change
40:49 - How DrinkPrime is supplying free water to government schools
47:29 - If you're buying Water Purifier, here's how you should go about it?

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