Скачать или смотреть How To Setup Conversion Tracking Using Google Tag Manager and Google Ads for Shopify [Full Guide]

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0:07 – Open Google Tag Manager & access account ID
0:28 – Copy GTM container code
0:44 – Open Shopify theme settings
1:00 – Edit theme code & insert GTM code before head
1:38 – Insert second GTM code inside body
2:07 – Save theme code changes
2:14 – Test website in Google Tag Manager for verification
2:42 – Duplicate layout file for Thank You page tracking
3:30 – Log in to Google Ads for conversion setup
3:56 – Access conversions & goals in Google Ads
4:28 – Create first trigger in Google Tag Manager
5:02 – Create conversion linker tag
5:22 – Set up Google Ads conversion tracking tag
6:03 – Scan website for automatic event suggestions (page view, add to cart, etc.)
6:38 – Set purchase conversion goal with value & count
7:15 – Enable enhanced conversions
7:26 – Get conversion ID & label from Google Ads
7:43 – Configure Google Ads conversion tag in Tag Manager
8:24 – Create trigger for checkout page conversion
9:26 – Save & test purchase goal setup
10:11 – Create new conversion for checkout page
11:23 – Name & configure checkout goal
12:13 – Save checkout conversion setup
13:01 – Add to basket (cart page) conversion setup
14:00 – Configure add-to-cart goal in Tag Manager
15:10 – Test & verify cart page tracking
16:17 – Finalize add-to-cart tracking in GTM
16:33 – Create page view conversion action
17:20 – Name and configure page view goal
18:39 – Save & publish all tracking tags
19:04 – Important note: cross-check triggers & settings
19:49 – Successfully publish setup in GTM
19:52 – Wrap up + service offer + closing