Скачать или смотреть Zero Gravity Communications crafts an innovative OOH campaign for Vadilal Enterprises

Zero Gravity Communications crafts an innovative OOH campaign for Vadilal Enterprises

The campaign has been conceptualised by Ahmedabad-headquartered Zero Gravity Communications~

Ahmedabad, 26th May 2022: Zero Gravity Communications has come up with an exclusive OOH campaign for its new and existing range of delightful ice creams offered by Vadilal. The campaign has been conceptualised by Zero Gravity Communications, a leading integrated communication agency. Until now, it has generated need inputs on its success metrics.

As part of this campaign, 500+ hoardings were put in key locations attracting maximum footfall in Gujarat, Rajasthan, Uttar Pradesh and Madhya Pradesh, which are the major markets for the brand. Nevertheless, Ahmedabad- the brand's home ground, remains the unique focus of this campaign. The ZGC team has designed pathbreaking vibrant pop out-banners depicting ice creams in an absolutely drool-worthy fashion. The creatives are a visual treat to the eyes, with the objective to generate a good brand recall during the day and night alike.