Скачать или смотреть Symrise’s North American Top 10 Flavor Trends for 2020 and Beyond

Trends may be the single most important driver in the food and beverage industry and the Symrise team takes pride in identifying and analyzing the most compelling information available.


Our “Trends for 2020” were developed over the last few months through extensive research, only to see the world change from the rapid escalation of the COVID-19 pandemic. While these trends still hold from a macro perspective, we already see a return to simplicity, comfort food, and value impacting consumer behavior.


We know that the industry may look different in a few months and we will be updating our content to reflect these changes. In the meantime, we’re here to support your team’s ongoing need for the best possible consumer insights.