Скачать или смотреть Why BSNL failed? BSNL Case study

On July 27, the Union Cabinet approved a ₹1.64 lakh crore package to revive the state-owned telecom firm, Bharat Sanchar Nigam Limited. While private players are gearing up to deploy 5G services, the government has allocated ₹44,993 crore for administrative allotment of the 4G spectrum. The revival package also includes funding for financially unviable rural wire line services where BSNL is the only effective player.

The government expects that with the implementation of this recent package, BSNL will turn around and earn a profit by FY27. The firm last made a profit in 2008-09. In the last 13 years, the telecom has suffered losses amounting to ₹1.02 trillion.

From 2000 to 2010, the telecom sector boasted of tough competition, and both private and public service providers were on their toes. The early 2000s saw both the rise and eventual fall of Bharat Sanchar Nigam Limited. The public sector undertaking (PSU) was launched under the government's wing in October 2000, and it experienced its first loss in the financial year of 2009-2010. What was once considered India's most reliable telecom brand faced the magnanimous pressure of competing with other brands like Reliance and Airtel. Companies like Hutch, Vodafone, Idea, Airtel, Aircel, Reliance were competing with government-owned entities like BSNL and MTNL.

In this video, we will go back to the beginning of BSNL and try to understand what went wrong with BSNL and what is the future for BSNL?

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