Destination and Product Development featuring Elke Dens

This week on The Future of Tourism, David Peacock is joined by Elke Dens, Marketing Director at Visit Flanders and Chairman of the Marketing Group at the European Travel Commission. Elke shares her insights on why destination marketers should embrace the product development process to create sustainable growth and development.
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Find out more about Irving Convention & Visitors Bureau: https://www.irvingtexas.com/

Read this week's blog post: https://bit.ly/3lhn5Nz

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