Stephen Curry's Unbelievable China Welcome!

Stephen Curry is taking his legacy global! After Under Armour’s CEO Kevin Plank teased “Good things coming” for the Curry Brand, no one expected such a huge move so soon. In this video, we dive into Curry’s unbelievable reception in Chengdu, China, where massive crowds welcomed him as he announced the opening of Curry Brand retail stores in collaboration with Under Armour.

Curry’s impact in China has been growing since he first topped the best-selling jersey list in 2017, even surpassing LeBron James and the late Kobe Bryant. While LeBron may have taken the crown back in 2018, Curry’s recent tour shows that his influence remains stronger than ever.

Basketball in China has a long history, with legends like Yao Ming and Kobe Bryant leading the way. Now, Curry is stepping up to bridge the gap between the U.S. and China through sports, cementing his status as an international icon.

Watch the video to see the amazing welcome Curry received, hear more about his plans for Curry Brand, and learn why this could be a turning point in global basketball culture.

Let us know in the comments—will Curry's brand take over in China?

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