Скачать или смотреть AI in Marketing: Not a Replacement, But Definitely a Babysitting Job: EP 015

In this episode, the duo dives into the ongoing tug-of-war between CMOs and CFOs over what really counts as marketing success, the explosive rise of retail media as an essential - not optional - channel, and why AI isn’t replacing marketing teams, but transforming how they’re built. Plus, they spotlight bold campaigns that break the mold, celebrate Chicago’s marketing resilience, and tackle the wild world of city and state tourism budgets. Whether you’re new to the industry or a seasoned pro, get ready for sharp commentary, quick-witted banter, and actionable takeaways in just 10 minutes.

🔗 *Join The Marketing, Machines & Mischief Community*
✅ Official: https://MarketingMachinesMischief.com
✅ Facebook:   / marketingmachinesmischief  
✅ LinkedIn:   / matthewnewell  
✅ YouTube:    / @marketingmachinesmischief  
✅ instagram:   / marketingmachinesmischief  

00:00 Welcome to Brooklyn inmate #738773 N. Maduro’s Fave Show!
01:04 CMOs vs. CFOs - Marketing Pulled Back Into the Numbers Room
02:20 Retail Media Goes Mandatory
03:38 AI Is Rewiring, Not Replacing, Marketing Teams
04:55 Harman Kardon x Havas London - ‘See/Hear’ Campaign
07:45 Chicago’s Travel Brand Dominance
10:35 Marketing Game: Over/Under—How Much Do Cities Spend on Tourism Marketing?
12:12 Little Lesson Learned & Farewell


Marketing, Machines & Mischief is produced by Chris Stone at https://CastAhead.net