Pharma’s Dilemma: Drive growth in an era of multi-model disruption

With change occurring at an unprecedented pace, pharmaceutical organizations are challenged with transforming multiple client engagement models at the same time. Faced with the reality that rapid growth in drug discovery, manufacturing and commercialization relies on effective adoption of technology, leaders are aligning with strategic partners across a broader ecosystem to capitalize on innovation for expansion and growth. AJ Ploszay, Senior Vice President of Digital Strategy, discusses Pharma’s big dilemma, driving growth in an era of multi-model transformation.

Learn More at https://www.iqvia.com/solutions/techn...

#Pharma #LifeScience #CommercialTransformation #CustomerEngagement #IQVIA #IQVIATechnologies