Toyota & Maruti ki Shocking Partnership in India
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Toyota & Maruti Deal
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Toyota, globally known for its reliable cars, is now relying on Maruti Suzuki to stay competitive in India. While Toyota excels in the SUV segment, their hatchbacks and sedans have struggled in the Indian market, often being used as taxis. Due to this perception, personal buyers shy away from these models. Instead of taking a risk with new designs, Toyota made a smart move by partnering with Maruti Suzuki. Through this collaboration, Toyota will provide hybrid engines, while Maruti will offer cars like Vitara Brezza, Baleno, and Fronx, which are sold as Urban Cruiser, Glanza, and Trisser under the Toyota brand. This strategic alliance extends globally, with Toyota even contracting Maruti for models like Ciaz and Ertiga. This video explores the details of this surprising partnership and its impact on the Indian automotive market.
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