Скачать или смотреть Building Ragan Communications with video

We've all been exposed to video at the lowest levels, e.g., Flip cams, but now people want to do more. They want to go to the next level, said Mark Ragan, CEO of Ragan Communications, as I was speaking to him at his "Employee Communications, Social Media and PR Conference."
That next level includes global town halls, live meetings, and employee-to-employee training. At Ragan Communications, they've begun streaming all their videos live through their streaming partner, Qumu. This has been a huge advantage to them as they're increasing the value of this event beyond the two days of the event. They've got assets that they can resell as live streaming or DVDs of individual sessions.
Ragan's advice is to make videos as short as possible. His first videos were seven minutes long and now they're producing 25-second tip videos.