Скачать или смотреть 128 - Boost

In this episode of the Non-Profit Digital Success Podcast, host David Pisarek sits down with fundraising strategist James Misner to unpack how non-profits can protect revenue in a shaky economy, cultivate major donors with confidence, and boost giving through smarter storytelling and donor journeys. You’ll learn clear, practical tactics to steady your funding, communicate with donors more effectively, and keep your team resilient.

What you’ll learn:
✔️ Why major donors matter right now, and how to approach them with confidence
✔️ How to tell an opportunity-driven story that donors want to fund
✔️ The donor-journey playbook, from welcome series to second-gift conversion
✔️ How often to communicate without “spamming,” plus real-world benchmarks
✔️ Team resilience, clear roles, and the “Good to Great” mindset for fundraising

Timestamps:
00:00 – Introduction
01:31 – Who the Kipos Group serves and how they help
02:42 – The data behind GivingTuesday vs total giving, why major donors drive results
06:20 – Economy snapshot and donor behaviour shifts you must plan for
09:56 – Relying on major donors, benefits and risks
12:45 – What to cut and what to protect, why comms is king
14:58 – Compete while others cut, win share of donor attention
17:50 – Tell an opportunity story, not a deficit story
20:18 – Switch from “we did this” to “you did this” to raise more
22:00 – Burnout, clear roles, consequences, and resilient teams
28:28 – Donor journeys that convert, welcome series and second-gift sequence
29:34 – How often to communicate, the school half-day lesson
32:05 – Build your email list, segment ICPs, and personalise
34:56 – Free guide: “Five Reasons Your Revenue Doesn’t Match Your Impact”
36:30 – James’s 24-hour challenge for executive directors
37:19 – Wrap up and where to get links and show notes

🔗 Links & Resources:


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