Lesson 9: Setup Custom Event Trigger in Google Tag Manager

Relieved that the Data Layer isn't actually a scary lair after all, you're now ready to take on the world of Google Analytics! But before you do, you'll need to create a custom event trigger at your favorite place called, Google Tag Manager. Let's get that trigger locked and loaded. Click, click, BOOM!

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◀️ Previous: Lesson 8:    • Lesson 8: Push Events to the Data Layer  

▶️ Next: Lesson 10:    • Lesson 10: Setup Universal Analytics ...  

👨‍🏫 Lesson overview:    • Conversion Tracking  

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