Kodak packaging redesign process

Kodak is one of the main brands when it comes to producing film. As a huge analogue photography lover, I also love Kodak a lot :))
Their packaging has barely changed over the years and is safe to say to be rather iconic. However, I wanted to try my hand at redesigning their packaging as a more designey and artsy brand. In my designs, I always have a strong focus on typography so I wanted to use that a lot for this project too.

Hope you enjoy the process!
Iris • & the design

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