Disconnect To Reconnect For Solving The Unresolved | Trung Thao Doan | TEDxFTU

Join us in this YouTube video as we dive deep into the world of Corporate Social Responsibility (CSR). Our speaker, who has significant experience in CSR implementation, discusses the gap between corporations and consumers in understanding and implementing CSR initiatives. The video introduces the Triple Bottom Line Theory, and emphasizes the importance of relevance. From small actions to align initiatives with brand identity, Mr. Trung Thao shows how each step can make a big impact. He calls upon individuals to take action and provides steps for corporations to bridge the gap and foster collaboration with consumers.


He is the Global Marketing Director of Orion, managing 6 types of goods in 50 countries, who once was the highest rating Marketing Instructor of Global Udemy. He has also published more than 20 books at Amazon, which proudly introduce the people, culture and cuisine of Vietnam to other people around the globe. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx