Скачать или смотреть Why I’m Not Launching Candles First | Making Wax Melts & Building My Brand

In this video, I’m making wax melts and sharing why I’ve decided not to launch candles first. While I continue candle testing behind the scenes, I’m choosing to start my business with wax melts a lower stress, flame-free product that allows me to focus on quality, consistency, and growth.

This is part of my journey of building my business, where I’m taking things one year at a time and making intentional decisions instead of rushing to sell. Wax melts will be my first official launch, and I plan to slowly expand with new scents and products over the coming months.

Candles aren’t off the table they just need more testing before they earn their place. For now, wax melts allow me to launch confidently while continuing to refine and improve behind the scenes.

If you’re interested in small business journeys, product testing, and watching a brand grow in real time, subscribe and follow along.

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