Description:
Today’s show is all about showing up as the version of you who wins in 2026.
Featuring powerhouse leaders Rebecca Black and Kendra Cooke, this episode dives into the confidence, clarity, and authenticity required to elevate your life and business next year.
Inside this episode:
🔥 Why discipline matters more than motivation
🔥 How to show up as the future version of yourself
🔥 The difference between a résumé and a value proposition
🔥 How to overcome fear-based selling
🔥 FAN-FAN: The sales model that closes without pressure
🔥 How to interrupt fear patterns & build real confidence
🔥 Nashville behind-the-scenes: The rooftop takeover, heated pool, DJs & more
If you want to elevate your identity, own your value, and strengthen your 2026 goals — this episode is a must-watch.
KEY TAKEAWAYS
1️⃣ Confidence is built by discipline, not perfection.
You don’t need to feel ready — you need to show up.
2️⃣ Your goals should be aligned with who you already are.
You’re not reinventing your identity — you’re elevating it.
3️⃣ Fear is steering too many business decisions.
Discounting, hiding, overpromising, or shrinking comes from fear of judgment.
4️⃣ Your value proposition is NOT your résumé.
Résumé = who you are
Value Proposition = how you help THEM
5️⃣ Benefits sell. Features don’t.
Humans buy solutions, safety, confidence, and ease — not specs.
𝐉𝐨𝐢𝐧 𝐮𝐬 𝐋𝐈𝐕𝐄! 𝐌𝐨𝐧𝐝𝐚𝐲 𝐭𝐨 𝐅𝐫𝐢𝐝𝐚𝐲, 𝟖:𝟏𝟓 𝐀𝐌 𝐄𝐓
http://brockzevanmindset.com/
𝐉𝐨𝐢𝐧 𝐨𝐮𝐫 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲:
https://tinyurl.com/Brock-Community-G...
𝐋𝐞𝐚𝐫𝐧 𝐦𝐨𝐫𝐞 𝐚𝐛𝐨𝐮𝐭 𝐂𝐨𝐚𝐜𝐡 𝐁𝐫𝐨𝐜𝐤 𝐙𝐞𝐯𝐚𝐧:
bzthreecoaching.com
𝐒𝐞𝐜𝐮𝐫𝐞 𝐲𝐨𝐮𝐫 𝐬𝐞𝐚𝐭 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐍𝐚𝐬𝐡𝐯𝐢𝐥𝐥𝐞 𝐒𝐮𝐜𝐜𝐞𝐬𝐬 𝐒𝐮𝐦𝐦𝐢𝐭 𝟐𝟎𝟐𝟔:
bzthreecoaching.com/nashvillesuccesssummit
𝐂𝐡𝐞𝐜𝐤 𝐨𝐮𝐭 𝐡𝐢𝐬 𝐛𝐨𝐨𝐤: “𝐓𝐮𝐫𝐧𝐢𝐧𝐠 𝐒𝐜𝐫𝐢𝐩𝐭𝐬 𝐢𝐧𝐭𝐨 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐚𝐭𝐢𝐨𝐧𝐬”
bzthreecoaching.com/merch
𝐆𝐞𝐭 𝟏 𝐦𝐨𝐧𝐭𝐡 𝐅𝐑𝐄𝐄 𝐜𝐨𝐚𝐜𝐡𝐢𝐧𝐠:
bzthreecoaching.com/powerplayers
𝐀𝐜𝐜𝐞𝐬𝐬 𝟑𝟎 𝐝𝐚𝐲𝐬 𝐅𝐑𝐄𝐄 𝐨𝐟 𝐛𝐞𝐬𝐭𝐬𝐞𝐥𝐥𝐞𝐫 𝐥𝐞𝐚𝐝𝐬 𝐭𝐨 𝐜𝐨𝐥𝐝 𝐜𝐚𝐥𝐥:
registration.archagent.com/BZThree
𝐃𝐨𝐰𝐧𝐥𝐨𝐚𝐝 𝐅𝐑𝐄𝐄 𝐬𝐡𝐨𝐰 𝐧𝐨𝐭𝐞𝐬:
bit.ly/brockshownotes
ZoomZoom
http://brockzevanmindset.com/
TIMESTAMPS
0:00 – Rebecca’s opening story
Discipline, trauma, fear of starting, showing up physically & mentally, and “one-day gains” myth.
1:00 – How are you showing up in 2026?
Appearance → first impression
Personality & authenticity → second impression
2:56 – Kendra on authenticity & goal alignment
Goals reflect who you ARE — not a new identity.
Planting → watering → harvesting.
4:30 – Fear-driven sales vs. authentic sales
Discounting, changing your approach, overpromising — all rooted in fear.
5:45 – Understanding your Value Proposition
Difference between a résumé (about YOU) and a value proposition (about THEM).
6:52 – Rebecca: Features tell, benefits sell
The Bosch dishwasher analogy — value is emotional, not mechanical.
8:20 – Kendra teaches FAN-FAN
Find a need → Fill a need → Close the loop.
Instant value creates easier, natural closings.
11:14 – Rebecca on confidence & pattern interruption
Fear ≠ lack of ability.
Fear = the brain resisting change.
Show up even when you shake.
13:30 – Nashville behind-the-scenes with Brock & Jim
Luke Bryan’s rooftop room secured, heated pool, drummers, DJs, couches, mapped seating — a full curated experience.
20:00 – Why Nashville is a retreat, not just an event
Deep learning, fun, relationships, confidence work, and value-packed momentum for 2026.
22:30 – Rebecca’s wrap-up
Your difference is your advantage.
Be authentically you.
Find a need → Fill a need.
23:03 – Kendra’s closing message
“Get in the room. Your best year ever starts with who you surround yourself with.”
About Brock: Brock Zevan is a nationally recognized real estate coach, team leader, and motivational speaker who equips agents and entrepreneurs with the tools to succeed. With years of experience building high-performing real estate teams, Brock has developed proven systems that help professionals grow their business, sharpen their skills, and create sustainable success. He blends practical strategies with inspiration, guiding others to communicate with impact, sell with clarity, and lead with confidence. As both a dedicated coach and a proud father, Brock brings authenticity, energy, and purpose to every stage and every conversation.
3 QUESTIONS FOR VIEWERS
1. What version of yourself do you need to show up as in 2026?
2. What value do you bring that others truly need?
3.Where has fear been steering your decisions — and how will you interrupt it?
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